colorstring
Шестнадцатеричный цвет для сверки с фирменной палитрой. Возвращает ближайший фирменный цвет с перцепционным расстоянием (ΔE). Пример: "#3b82f6"
cssstring
CSS-фрагмент для проверки нарушений визуальных антипаттернов (тени, градиенты и т.д.). Пример: "box-shadow: 0 2px 4px rgba(0,0,0,0.1)"
fontstring
Имя семейства шрифтов для проверки на соответствие фирменной типографике. Пример: "Helvetica"
textstring
Here's how "We leverage cutting-edge AI solutions" breaks down, plus a framework for catching these violations in general.
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Example analysis:
| Phrase | Violation type | Why | Better alternative |
|--------|---------------|-----|-------------------|
| "leverage" | Never-say word / corporate jargon | Overused to the point of meaninglessness; reads like boilerplate business-speak | "use," "employ," "apply" |
| "cutting-edge" | AI-ism / cliché | A stock phrase that AI and marketing copy lean on heavily; adds no specific information | "advanced," "latest," "recent," or name the actual technology |
| "solutions" | Anchor term misuse / vague filler | Often used as a catch-all noun; if you mean a specific product or tool, say so | "tools," "products," "systems," or the concrete name |
The full sentence could become: "We use advanced AI tools" — or even better, "We use [specific tool/model/approach]" with a concrete detail.
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Framework for checking voice violations:
1. Never-say words (ban list) Words that are vague, overused, or sound like corporate filler. Examples: - leverage, utilize, synergize, optimize (when overused) - cutting-edge, state-of-the-art, world-class, best-in-class - robust, seamless, scalable (when not technically precise) - granular, holistic, actionable, impactful
2. Anchor term misuse Using a term that has a precise meaning (technical, legal, domain-specific) in a loose or incorrect way. Examples: - Calling a simple script a "framework" - Using "quantum" or "AI" as buzzwords when the tech doesn't qualify - Misusing brand names or version numbers (e.g., "Google" when you mean "search engine") - Using "solutions" when you mean a specific feature
3. AI-isms Phrases that AI-generated text leans on because they're statistically common in training data. Examples: - "It's important to note that…" - "In today's fast-paced world…" - "Delve into," "unlock," "drive," "foster" - "Not only… but also…" - "Plays a crucial role in…" - "A myriad of," "plethora of"
Quick test: If a phrase sounds like it could appear in a press release, a LinkedIn motivational post, or a generic corporate website — cut it and say what you actually mean in plain words.
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If you have a longer text you'd like me to check, paste it and I'll flag every violation with a suggested fix.
